Tag Archives: blog audience

Who are you blogging for? Connecting with your blog community

This entry is part 3 of 8 in the series Marketing: blogging

Just like in writing, in blogging, you need to know your audience. In writing, sometimes it’s enough to know the reader expectations within your genre. In blogging, sometimes it can be enough to know your niche.

Last week, we talked about finding that blog niche, whether you center your blog around writing, your research interests, or your hilarious life. But no matter what your topic is, it’s really important to keep in mind who you expect to read your blog.
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