All posts by Jordan

Writing craft book club poll

I’m thinking for our September series, we’ll do something collaborative: a book club. But since we’re all writers, I though we could read a writing craft book together and discuss it—possibly chapter by chapter.

Why? Because although we can get a lot out of reading these kinds of books and pondering them ourselves, I think we can get even more out of discussing the concepts and applying them to our work, and to one another’s. And even if you can’t get ahold of the book, you can still participate in the discussion.

So what book should we choose? (Feel free to check your local library for availability—no need to pay to participate!)

Click through to the post to take the poll and choose our writing craft book club choice!

What do you think? What book should we read—or is this not the sort of thing you’re interested in?

My Not-So-Fairy-Tale Life by Julie Wright – Review

Once again, I’m catching up with the last of the reviews for my Summer Reading Thing list. Website review tomorrow, and be sure to participate in the craft book club poll!

Suzanna Quincy has had a hard life—and, as the back cover of My Not-So-Fairy-Tale Life says, she hasn’t made it any easier on herself by turning to drugs and alcohol to numb the pain of her abusive childhood. But when she finds out she’s pregnant, Suzanna knows something has to change.

mynotsocoverShe ends up moving across the country to live with her brother—a convert to the LDS church. Although Suzanna slowly acclimates to her new life, she’s still left with a lot of turmoil (and the pregnancy hormones don’t help). Kicking and screaming (sometimes literally), she slowly lets the people around her into her life. But believing in God? That might be asking a bit too much.

Suzanna also has to make a choice about her baby’s future. Can she raise a child when she thinks she’s a nobody? Or can Suzanna choose to give her child the stable family life she always wanted, even if it means adoption?

Julie wrote a guest post for us here on making readers love unlovable characters, so I was especially interested to look at the character of Suzanna in this book. Yes, she was unlovable—even she thought so. But she was still a sympathetic character—she was still someone I was rooting for, someone I wanted to see overcome the obstacles in her life (and stop putting them in her own way, too!). (Take a look at Julie’s great guest post for more on how she did this!)

The changes Suzanna made in her life were also pretty convincing, as was the emotional aftermath of Suzanna’s baby’s birth. Some of the changes, however, didn’t seem to get a full treatment, since the book spans over two years (and most of that is in the last three chapters).

What do you think? What does it take to make a 180 convincing in a character?

Recovering Charles by Jason F. Wright – Review

Once again, I’m catching up with the last of the reviews for my Summer Reading Thing list. Website review tomorrow, and be sure to participate in the craft book club poll!

I received this book as a freebie with my registration packet at a conference I attended in April. As you might expect, for a free book I didn’t pick myself, my expectations were pretty low.

(Okay, so maybe some evil part of me secretly resented having this foisted upon me and I was hoping I wouldn’t like it. But that’s the evil part. I don’t really listen to that. That often.)

In Recovering Charles, Luke Millward has a difficult relationship with his parents. His mother descended into depression and prescription painkillers after her own mother’s death, and eventually committed suicide. His father, Charles, was also incapable of dealing with his grief and devolved into alcoholism. Luke grew up to become an award-winning freelance photographer—and have little contact with his father.

It was kind of ironic that I ended up reading this book this weekend—four years after Hurricane Katrina. In Recovering Charles, Luke receives a call in the wake of Katrina. His estranged father had settled there—and now he was missing. Luke finally resolves to go to New Orleans to recover his father’s body. But he never expected to find his father’s legacy.

The beginning was a little odd, since not a whole lot was happening in the present, and we were regularly thrown back into fragmented flashbacks. However, once Luke actually got to New Orleans, I really understood where he was coming from, and how he felt about his father (and the flashbacks stopped).

One big coincidence in the book seemed just a little too big. I’ve read before that coincidence in fiction is okay—but you really have to set it up, and usually it’s better if the coincidence doesn’t resolve a problem. But in all, I enjoyed the book. I liked learning about who Luke’s father had become and seeing Luke come to understand how people can change.

What do you think? How big of a coincidence is too big? Is coincidence better as an inciting incident or a resolution?

Tower of Strength by Annette Lyon – Review

Once again, I’m catching up with the last of the reviews for my Summer Reading Thing list. Website review tomorrow, and be sure to participate in the craft book club poll!

I bought Tower of Strength back in March, when I first met Annette Lyon (the author). It’s the latest of her series on books centered around the old LDS temples built in Utah.

In Tower of Strength, Tabitha married young, became pregnant almost immediately—and is widowed just two months after her wedding. She spends the next six years hundreds of miles away, building a life for herself and her son. When her hometown’s newspaper owner offers Tabitha the Sanpitch Sentinel, she decides to return home.

But things aren’t easy for her there. She has to see her bitter former mother-in-law regularly, she faces opposition to a woman owning the paper as well as the stories she’s printing, and she undertakes breaking a wild horse. Meanwhile, she develops feelings for the newly-widowed Samuel Barnett—but she struggles to let herself rely on anyone else after her first husband’s death left her abandoned. Samuel, too, has to work through his own problems as he learns a whole new trade with unpredictable animals—and finds himself falling in love only months after losing his beloved wife.

The characters in Tower of Strength are complex and well-rounded. I think the only thing that detracted for me in the book was the fact that I didn’t really “feel” like Samuel was English. He “sounded” just as Western as the other characters—though maybe if I’d read his passages in an English accent, he might have sounded more accurate 😉 . It could also be a time period thing.

What do you think? How many little speech patterns does it take to convey a character is from another culture? How much is too much?

A blog with a niche!

Today we have a great example of a blog with a niche—The Chocolate Chip Cookie.

Kathleen’s comments

Thank you for sharing your blog with us!!! Why am I so excited? Well . . . twice in the past week, I’ve suggested that blog authors find something quirky to center their blog around when a single genre didn’t fit . . . and here you are, with a blog called the Chocolate Chip Cookie!

This is the kind of thing I mean. Doesn’t hearing about a writing blog with that name make you sit up and take notice? When you find links listed under such headings as “Some delicious books,” “Quotes to snack on,” “Some tasty side dishes,” and “Some cookie bites,” don’t you want to click on them, just because they follow her memorable idea? My favorite heading is what she put over her blogger profile picture. She calls herself “The word & cookie chef.” And that says it all.

There are two things I’d recommend for you. (At least right now, while you’re not working to promote a book.)

The first is to have a little more fun with the graphics. Your lovely photo of chocolate chip cookies shouldn’t be hiding on your welcome letter, or shrunk to your sidebar. Crop a wide and short version of it with your title, and put it up at the top in your header! Even doing that much will show how your link colors pull that lovely toasty color from the picture and give the site a bit more style. You can also find (or make) a very simple background image that will add some black and toast colors down the sides of the page. Maybe the template settings in Blogger will allow you do that easily. But spice it up a bit. Have some more fun with your marvelous idea and make it a bit more visual!

Second . . . add the idea of writing into your blog description and/or the graphic that will replace it. “Sanity food for the soul” is good, but neither shows those who don’t already know that you’re a writer that this blog has a lot to do with writing. How about replacing it with “writing with the Word and Cookie Chef” or something else that includes the idea of writing?

One other thing: You obviously have an affinity for art . . . that theme also came across on your blog. I see the novel you’re working on follows that theme, as well. That’s two different themes which, at the moment, almost conflict with each other. I’d say to see if you can join them together a little more, but that would leave you joining art and writing and chocolate chip cookies, and that’s a bit much. Once you finish your YA book and you’re ready to start promoting it, you’ll want to add a YA slant to this, and that would include the art, based on your story idea. So maybe, at that point, the entire site would be YA/art based, and the chocolate chip cookie would be the morning breakfast room in your art gallery, where you chat with your readers. That would work, though it’s a bit much for now.

Just think about it. You’ve got a great idea . . . don’t let it get watered down. ::smiles::

Have fun!

Kathleen MacIver / KatieDid Design

Jordan’s comments

I’ve visited your blog before, of course, and I’m really impressed.

Like some of the other sites we’ve looked at, your blog looks like more of a “lifestyle” blog than a website for a writer—the content deals more with your life than your writing. And that’s okay—it’s clear from your amazing writing that you are a writer, and an awesome one at that.

But that also means that when you’re looking for publication, you’ll want to add something about your fiction to your blog (or create a separate website).

blankbookIn some ways, however, a lifestyle blog can be even better than a writing blog. You don’t have to make the switch from writing about writing for writers—you already have a niche. You obviously already have a community around your blog, and your future readers can join in this community.

This is one case where I would say keep your blog at its current address rather than moving it to blog.yourname.com (the only exception: if you have/can get (the)chocolatechipcookie.com). Even if you establish YourName.com, I would keep your blog at the same address.

Your welcome letter is fantastic. As an about page, it does a great job of conveying your blog’s niche and purpose, and most of all you and your writing style.

Search engine presence

Your search engine presence is pretty good. For your name, your blog is #1 and #2 on Google, and #1 on Yahoo. Bing, as usual, doesn’t have your blog. However, your Facebook profile is #1. As with lots of our reviews, most of the rest of the top ten results come from your comments around the Internet (hey—Yahoo has your comment on my mom blog in the top ten. Cool!)

(By the way, Bing is Microsoft’s newest name for its search engine, which is supposedly totally revamped. Microsoft and Yahoo have announced a deal where Microsoft will eventually power Yahoo’s search.)

For [chocolate chip cookie], naturally you have some competition. However, your blog is #3 on Google. Bing obviously needs some more time to understand the whole “blog” thing. But the good news: your blog is #1 on Yahoo. You’re competing with every chocolate chip cookie recipe out there and you win! Woot!

Sidebar

I love the way you highlight your favorite posts in the sidebar, especially with the graphics. However, sometimes I wasn’t sure whether a picture a badge, a link to an essay or just something cool to look at until I hovered my mouse over it. Also, there are so many of them I feel a little overwhelmed. Maybe you could assemble them into few posts on your favorite posts in various areas—a collection of your posts on marriage, child birth and child raising, writing, religion, philosophy, etc.—and highlight those posts in your sidebar (with graphics, of course)?

As always, I recommend having the subscribe widgets (with some explanation) a little higher. You could also add subscribe links to your welcome letter. The button you have in the second slot on the sidebar is a good feature—something I keep meaning to do on my mom blog—a portable badge your fans can put on their own blogs. However, it looks like it only works for other Blogger blogs—and before I clicked it, I wasn’t exactly sure what it was going to do. You could do a graphic with an HTML scroll box to do the same thing (I think, anyway).

Also, you could consider adding a few ways for people to contact you—I know you have Twitter and Facebook in your sidebar, but I missed them because they didn’t have the usual icons. I love the artistic theme to your blog and your sidebar, but be careful not to confuse your visitors or make them accidentally overlook something.

At the minimum, we need a way to contact you directly. (And as always, I’m going to say that a contact page is the best place for that—but it would also go well in your welcome letter.)

What do you think? How do you make sure your visitors can contact you?

Photo of book by Marcos Ojeda

How to set up an aspiring author website

This entry is part 3 of 5 in the series Aspiring author websites

If you’ve been following our website review series, you’ve learned some great things to do (and not to do) when setting up your website. Maybe you’re ready for a “real” website, but not sure how to get it. It’s okay; I’ve worked with websites and Internet marketing for the better part of my life and I still didn’t know exactly how to set up a website until I did my own. And it’s easy.

There are three basic things you need for a functioning website:

  1. a domain (you get this from a domain registrar, like GoDaddy)
  2. a host to store your website’s pages and files (from a hosting company)
  3. (technically, you don’t need this, but unless you’re going to be doing all your coding by hand, you’ll want it) software to work the back end—and hopefully generate the HTML code (usually provided by the hosting company, too)

blogger logoSometimes you can get these things together. Blogger, for example, will give you everything—your domain is whatever.blogspot.com, Blogger stores your pages and files, and Blogger software generates your HTML code and provides the software that lets you maintain your site.

In fact, you can make Blogger into your “real” website, which can be especially useful if you’re going to be the one maintaining it. You can also use Blogger Custom Domain to put your Blogger blog at YourDomain.com, and Camy Tang has a useful guide on how to make a a basic free blog more like a website. UPDATE: Blogger has now added a feature to make official “pages” instead of making posts look and act like static pages of your blog. It’s even more flexible and professional-looking now!

Getting more advanced

If you feel like you’re ready for a more “real” website, but still apprehensive about setting one up, here’s my advice: use WordPress. This is especially great if you’re already comfortable with blogging software, because you get the ease of blogging software and the features of a “real” website.

wplogoYou can use WordPress.com (and you can get a WordPress.com blog to show up at YourDomain.com, too, but it’s not free like it is on Blogger)—or you can use WordPress.org. It’s the same software, but with WordPress.org you can customize your blog however you want.

However, for WordPress.org, you also have to get hosting—space on a server to store your website’s files for others to access them. I’ve been with BlueHost for over two years, and they’ve done really well for me. I chose them because they were inexpensive ($7/month), and one of WordPress’s recommended hosts.

WordPress has some advantages over Blogger that make it more like a “real” website. Camy Tang’s guide above will help you create static pages like an about page or a contact page on Blogger. That’s great—but they’re still going to look and act like posts on your blog.

With WordPress, however, you can keep blog posts and pages separate. Don’t want a blog? That’s okay—you can do that with WordPress, too, and just use the page features to easily create a static website instead. Check out the menu bar at the top of my site. See how it says “About” and “Projects,” etc.? Those link to WordPress pages—timeless, static webpages that aren’t posts on the blog.

Also neat: WordPress made that menu bar all by itself. I didn’t have to do a thing. It updates the menu bar whenever I update a page. WordPress is highly customizable, in both the site design and software—and for free.

If you want to create a WordPress website on BlueHost, sign up for BlueHost using my affiliate link and I’ll send you a free PDF guide to setting up WordPress with BlueHost*—with info on installation, set up, importing blogs, add-ons and more! (If you’re planning to import another blog, also check out my search-engine friendly guide to migrating from Blogger to WordPress to make your switch safe and easy.)

What do you think? Are you ready for a real website?

* To get the guide, be sure to email me at guide at jordanmccollum.com once you’ve completed the sign up.

Your blog’s niche: careann.wordpress.com

Another website review for you today! Carol/Careann of Careann.wordpress.com is another one of those bloggers I feel like I’ve seen just everywhere. We’ll look at how she can find and apply a niche to help grow her blog.

carol1

Kathleen’s comments

Hello Careann!

Yours is another blog that I’m honestly not sure what to talk about! Your title and picture accurately represent the content, and it’s laid out in an easy-to-follow and eye-pleasing way!

I’m going to ask you the same question I’ve asked a few others. What is the goal of your blog? If it’s self-expression and telling people who you are, then I really don’t see anything to change! I don’t think it’s to promote the articles you’ve written, as they’re already published in magazines, and you won’t get paid more if they go find an old issue. (Or will you?)

Are you wanting to interest people in your unpublished novels? I don’t think so, since you don’t mention them that often . . . which is fine. Some of us like to do that, while others wait to be published. Neither approach is wrong. Once you DO have novels to promote, you’ll want to change the whole focus of your blog and site . . . but that’s not right now.

The final possibility is that you’re like last Friday’s blogger . . . you’re just looking for community online, and your blog is a part of that. If that’s the case, then I’ll copy something I shared with her in the comments.

In order for something to succeed in today’s world—where the whole world is essentially connected and available to everyone—it has to fit a niche . . . a smaller target or focus. We all can’t “afford” to be interested in everything and involved in everything on the entire Internet, so we “weed out” what is slightly less important. We look for that thing that interests us 101%.

Your website/blog will be more likely to succeed if you find SOMETHING to center it around . . . something a little more specific than just “writing.” If you don’t want to center it around a genre, then you can center it around your location and try to find writers near you, or who are interested in your location. [This might be what you want to do, Careann. All you’d have to do is highlight your location.] Or you could target writers in your age group. Or you could center it around writers-who-live-in-the-country. You could even pick yellow paintsomething quirky, like writers who love yellow or writers who love to go barefoot. Of course you’d welcome writers (and readers) who love pink a little more than yellow, or writers who really don’t go barefoot all that often . . . but just the fact that it’s got this “grabby” idea will make your visitors more interested, and also make your blog stick in their minds a little more.

Have some fun with ideas!

Kathleen MacIver, KatieDid Design

Jordan’s comments

Whoa! My next WIP was going to be set in the Fraser Valley Regional District (in a fictional city between Abbotsford and Chilliwack—I was going to call it Lackaway, but I wasn’t sure if that’d sound too rhymey to be believable as a neighbor to Chilliwack. Um . . . anyway. . . .). Awesome—if I ever go back to it, I’ll know who to call!

Pages

Your about page is good&madsh;personable, friendly and informative. It has links to connect with you and your email address. But if I didn’t already know it was there, I might not think to look on the About page before giving up (and, of course, I might). This is why it’s also good to have a dedicated contact page—it doesn’t have to be long or even say anything interesting. You can use a form or list your email address (but do keep it on the about page, too).

I like that your writing page has your writing credits with links to the articles where possible. That’s great! But, like Kathleen said, I’d like to see more about your fiction WIPs (if you’re comfortable with that). It doesn’t have to be an excerpt; even a pitch paragraph or log line description would be good.

I also like that you highlight your Flickr stream on your blog. You link to your Facebook profile on your About page as well; you could add a badge to your sidebar if you’re comfortable with that.

Search engine presence

You’ve got some competition for your name (without your middle initial)—apparently another Carol Garvin is a painter. Yahoo has your blog at #4 for [Carol Garvin], and Google has your about page as #10. Bing . . . well, let’s just move on.

With your middle initial, your blog is #1 on Yahoo and Google (well, #1 and #2 on Google), and #2 and #3 on Bing. Your IMDb page (that’s right, folks, she’s in the Internet Movie Database) outranks your site on Bing.

For [Careann], Yahoo has your blog at #1 and #2, Google has your Flickr stream at #1 and your blog at #2 and I’m about ready to slap Bing in the face.

As always, the standard advice to improve your rankings is to get more links. In addition to the usual sources (guest posts, etc.), you might ask the magazines with your articles online to include a link back to your blog, either in the byline or if they have a short author bio, using your name as the link anchor text.

missing puzzle pieceFinally, I just want to reiterate what Kathleen said about using a niche approach to blogging. Working to appeal to a specific, if narrow, audience can help to grow your blog more than trying to appeal to everyone. This is just like fiction—we don’t expect that everyone will love everything we write (well, okay, we do, but we don’t reasonably expect that 😉 ). We know that we have to write to our audience—our niche, our genre.

Also, check out some recent posts on my other blog for help on finding your blog niche and expressing your blog niche.

What do you think? Have you focused on a specific audience with your blog? How did you find your niche?

Photo credits: yellow paint—Tom; puzzle piece (get it—a niche?)— Andronicus Riyono

Integrating social media & sidebars: WordVessel.blogspot.com

Today we have a great example of integrating social media from Cathy Bryant’s blog, WordVessel.blogspot.com. We’re also going to take a look at the ordering of her sidebar.

Jordan’s comments

Pages

I see you’ve contributed to a published book—congratulations! You could feature the purchase link a little higher in your sidebar, however—anywhere from the top to after the “About Me” section, depending on how prominent you want it to be.

You could also feature your current works a bit more, to let us see what genre you’re working in. You don’t have to put an excerpt up if you’re not comfortable with that, but some indication of what you’re working on, possibly in your about page or profile, can be helpful to help other authors connect with you, as well as other publishing professionals.

Your Blogger profile is good, and the about paragraph in your side bar is good. They’re personable, explain the purpose of your blog and who you are, and inject your personality into your blog. You could also create a post on your blog to give that information on your blog itself. (And then link to that page in the side bar or in a menu bar.)

You have your email on your Blogger profile, but you could have that on your website, too, either on an about page or a contact page. Again, these could be linked in a side bar or menu bar.

cathy6smallSpeaking of the side bar, you’ll note at right that I have the first thirteen screens of your blog here (with orange arrows highlighting the advice from me and Kathleen), and neither the content nor the sidebar is anywhere near the end. But it’s not until the eleventh page down that I found the purchase link for your book, and the ninth through twelfth that gave me the social media links. Even below that (not shown) is your search widget. With it that low, your visitors are going to need a search widget to find your search widget! 😉

Think about what you have in your sidebar—and what, of that, is most useful to your visitors. It’s fine to have awards and accomplishments there—it’s a great place to display your “trophies.” But when you order the stuff in your sidebar, consider what will help your visitors find what they’re here for? What will keep them coming back (ie subscription links)? What do you want them to notice most (ie published works)?

Search engine presence

You are all over the search engines—woot! You have social profiles from Facebook, Amazon, ShoutLife, Shelfari, Gather, GoodReads, NaNo and more. It’s good that you’re networking and using all these social sites. Your blog is ranked #5 on Google for [Cathy Bryant], but not in the top 10 on Bing or Yahoo.

Also good news: your blog ranks #1 on Google, Yahoo and Bing (yes, Bing!) for [word vessel]. Yahoo and Google also have additional posts from your blog on the first page of results. This is great—but it’s important to remember that if people are looking for you professionally, they’re more likely to search for your name than your blog name.

You can try to get links back to your blog with your name, and you can try to add links (that search engines recognize—Facebook, for one, doesn’t use that kind of link) to your blog with the anchor text “Cathy Bryant’s blog, Word-Vessel.” If your social network profiles have blogs of their own, you can sometimes have them import your blog or excerpts from your blog posts. If you have links in your posts back to other posts on your blog, that can help to increase your blog’s overall authority. Higher authority = higher rankings.

There are two caveats with that practice however. One: search engines penalize content that’s just copied off another web page, pushing it down in the rankings—so if your social network profiles are already outranking your blog, you might end up with your blog posts on your social networks outranking your blog posts on your real blog (which is why you might want to do excerpts only). Two: be careful about the social networks’ terms of service. I stopped importing my blogs to Facebook because I didn’t like the ToS, which implied at the time that they could keep or even claim your content.

Social media

Mouse over—pops up lots of options for sharing

No mouse: small and unobtrusive

You’ve done an excellent job of integrating social media into your blog! At the bottom of each post, you have various options for sharing your posts through social media from Twitter (though it looks like the TweetMeme counts are off—all your posts link to the counter for a single specific post) to Facebook to email to blogging about it ourselves, with the above widget that appears easy to use. See how it doesn’t take up much room, but expands when you move your mouse over it to offer lots of options?

Also, you have links to your profiles on a host of social media sites in the sidebar, which allows users to share your content and connect with you. I might recommend moving this up a little bit, so it’s above the long archive list—a little more prominent, and more likely to be noticed.

It’s also good that you display your subscription options prominently above the fold, but you might be able to add a little bit here to explain more about what these are.

Kathleen’s comments

Cathy,

Hello! I love the look of your site. It’s cute and has character, which is always a good thing! Your “About Word-Vessel” paragraph is good, as well. It’s a short summary that explains the blog and welcomes people in a natural way, rather than in a here’s-a-list-of-things-I-want-you-to-check-out way.

However . . . those reasons for your blog really shouldn’t be necessary. They don’t hurt, because lots of people look for them. But you want them to look for that paragraph because they want to, not because they can’t figure out what your blog is about without it.

When I arrived at your blog, I noticed the background, and I noticed the nice clean look. I noticed that your sign-up widgets are in an excellent spot . . . but I didn’t know what content I would be signing up for!

I read your blog description, which told me that you are a fellow Christian, but it made me think that this is a ministry blog. But then I read the first paragraph of your current post, and it was about your writing. That’s why I went looking for the “About Word-Vessel” paragraph.

I’m thinking that your blog name and description is more a description of you, rather than of your blog. I’m wondering if you could find a variation of it that reflects the focus on writing that the blog actually has. I suppose “Word” could black_notebook_with_pencilreflect writing, but to me (and probably other Christians who would be interested in your blog), Word meant the Bible, which doesn’t have anything to do with your writing. You want both . . . both the Christianity that your blog definitely reflects, and the fact that YOU write fiction (or non-fiction, whichever). Another option would be to find/make/have made a header image that uses images to portray some of this. ie: a cross would tell people this is a Christian blog, a pen and paper would portray writing, a stack of books would portray books. You’d just want to make sure the image is as well-done and tasteful as your background image is. Otherwise you’re better off sticking with text.

Finally, for your blog (I’m not going to suggest this for everyone), I think it might help to move that “About Word-Vessel” paragraph up above the posts. It’s small, so it won’t shove your posts much farther down the page, but that would be a good place for that introduction. This way, when visitors arrive, they’ll see a nice clear blog title and description that instantly tells them that this is a Christian blog about books and writing. Those of us that are interested in those things will then be given a very brief paragraph with just a tad more detail. After that . . . the content! Your posts flow smoothly and are written well, so I think you’ll then be set to capture subscriptions from anyone who is interested!

God bless!

Kathleen MacIver / KatieDid Design

What do you think? What kind of things are you looking for in a sidebar, as a visitor and as a blogger?

Photo credits: typofi